Display, Mobile Top Priorities for Marketers

Bizo is a business audience marketing company that helps marketers reach and engage business professionals, wherever they travel online. Bizo conducted an Online Marketing Survey of 130 marketers in March 2011 to find out their top priorities for the next 18 months.

More than two-thirds of marketers (67.5%) say they plan to invest more dollars in display advertising over the next 18 months, and 59.0% plan to invest more in mobile over the same period, according to a new survey from Bizo.

Asked to rank their top 3 priorities over the next 18 months, marketers also cite paid search and SEO (55.4%), social media (48.2%), and email (31.3%).

Original article found at: http://www.marketingprofs.com/charts/2011/4800/display-mobile-top-priorities-for-marketers


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